Air blue Launches Awareness Campaign on World Diabetes Day

Commemorating the World Diabetes Day, air blue team distributed flyers to

all domestic as well as international flights

 

 

 As part of its CSR initiative, air blue has launched a two week campaign to create awareness about diabetes. Commemorating the World Diabetes Day on 14^th November in alliance with 

Eli Lilly, in the fight against diabetes. Eli Lilli is a multinational pharmaceutical company with leadership in diabetes care.

Air blue team distributed flyers to all domestic as well as international flights and also placed standees at its sales office counters across Pakistan, to create awareness.

 Pakistan, at this moment in time, has the world’s 7th largest diabetic population in the world and there is a grave danger as per the statistics that this number is going to double to around 18 million people by 2015.

Talking about its Diabetes campaign, Air blue GM commercial Mr. Raheel Ahmed said, “As part of this year’s ambitious agenda, we are putting all efforts to make an even better impact by reaching out to maximum audience. For the two week duration of the campaign, we have been distributing flyers to all domestic and international flights and have placed diabetes-specific standees at our sales office counters across Pakistan to highlight the need for people to take proactive measures against this disease. This is a global CSR initiative taken by leading pharmaceutical multinationals and we stand with them against this deadly epidemic.”

Air blue joined this global cause in 2010 to voice the UN hallmarked World Diabetes Day. This platform has proved to be significantly effective in its outreach to create awareness among the people of Pakistan to take effective precautions against this serious ailment.

 

HP Announced its Evaluation of Strategic Alternatives

“HP objectively evaluated the strategic, financial and operational impact of spinning off PSG. It’s clear after our analysis that keeping PSG within HP is right for customers and partners, right for shareholders, and right for employees,” said Meg Whitman, HP president and chief executive officer. “HP is committed to PSG, and together we are stronger.”

The strategic review involved subject matter experts from across the businesses and functions. The data-driven evaluation revealed the depth of the integration that has occurred across key operations such as supply chain, IT and procurement. It also detailed the significant extent to which PSG contributes to HP’s solutions portfolio and overall brand value. Finally, it also showed that the cost to recreate these in a standalone company outweighed any benefits of separation.

The outcome of this exercise reaffirms HP’s model and the value for its customers and shareholders. PSG is a key component of HP’s strategy to deliver higher value, lasting relationships with consumers, small- and medium-sized businesses and enterprise customers. The HP board of directors is confident that PSG can drive profitable growth as part of the larger entity and accelerate solutions from other parts of HP’s business.

PSG has a history of innovation and technological leadership as well as an established record of industry-leading profitability. It is the No. 1 manufacturer of personal computers in the world with revenues totaling $40.7 billion for fiscal year 2010.

“As part of HP, PSG will continue to give customers and partners the advantages of product innovation and global scale across the industry’s broadest portfolio of PCs, workstations and more,” said Todd Bradley, executive vice president, Personal Systems Group, HP. “We intend to make the leading PC business in the world even better.”